Saturday, 8 October 2016

MelTwich & Acacia


For the past week my group and I did a SEO on so many different restaurants in Toronto. Mississauga 
  
  

My SEO was on MelTwich and Acacia . first i thought that both restaurants have an amazing websites but after doing my SEO in both websites i found out they were not professional done.Not perfect.


First i would like to talk about SEO.

Search engine optimization is a methodology of strategies, techniques and tactics used to increase the amount of visitors to a website by obtaining a high-ranking placement in the search results page of a search engine.

after we knew about SEO .These were the results about both of the restaurants 

SEO Consideration – MelTwich 

URL: http://www.meltwich.ca/
Page Title: MELT Grilled Cheese
Meta Description :All items may not be available at all stores, be patient we are doing our best to get there!!!!
H1 : Not just Good. It's Great! • OUR MENUS
H2 : WINNIPEG ONLY: • Locations • Regular Menu • Regular Menu • Regular Menu • Breakfast • Regular Menu • Our Catering • I love grilled cheese, but Melt takes my love of grilled cheese to the next level! Chipotle sauce is a soul mate to any sandwich. • - MsStef • Not Just Good. It's Great! • FRANCHISING

Google Trends Insights


SEO Consideration – Acacia


URL : http://www.acaciafinefoodsmississauga.com/
Page Title : Acacia Fine Foods (Burnhamthorpe Rd W) - Enjoy delicious Middle Eastern food! (Pickup/Delivery)
Meta Description : ll food served at Acacia Fine Foods is Halal. Their fine Mediterranean cuisine includes everything from lamb, beef, and chicken, all cooked on a charcoal grill. They also offer wood-burning oven pizza and manakeesh. Order from Acacia Fine Foods, in Mississauga, for pickup or delivery, through SkipTheDishes.com!

H1 : Welcome to Acacia Fine Foods (Burnhamthorpe Rd W)


Google Trends Insights
Thank you for reading this blog, if you want more information about the restaurants or their menu items please visit their websites at www.meltwich.ca and www.acaciafinefoodsmississauga.com. 

If you enjoyed this blog please write a comment down below and stay tuned for my next review.

-Mohammad Hamdan


Friday, 7 October 2016

SEO of Subway and KFC

In last week me and my groups members did SEO , which is mention below:
 SEO is important for marketers as well as SEO play vital role in food industries where in these day have tough competition. There are number of companies but Subway and KFC are two most famous in Canada and U.S. Both these provide healthy food stuff which likes by kids to senior citizen. However, in this technological era, people visit different websites to research anything, but on the Subway and KFC website I did not get anything important and attractive.
So here is the URL of both companies: Subway : http://www.subway.com/en-ca/
                                                                        KFC: http://www.kfc.ca/
Moreover I found different anchored links on  both companies website and which are mentioned below:-
Anchored links of subway :
·         Menu
·         Gift cards
·         Find a store
Anchored links of KFC :
·         Our menu
·         Coupons
·         Our quality
In meta description KFC have good views : Hungry?  Check out our menu and order one of KFC's famous meals. Fried Chicken, Buckets and more. Order KFC right now!  where as subway have no such description  and KFC page takes  5.827 seconds for loading and Subway takes 3.513seconds for loading.so obviously I get social media symbols on both web pages as well as I get page title too. Page title of KFC: KFC.ca | It’s Finger Lickin’ Good and Page title of subway : Home | SUBWAY.com - Canada (English
Google trends is one of the best and most versatile tools available for SEO. But google trends of subway and Kfc  reveals average result from last 6 years.

Overall, during the web visits I learn many things but still both web pages are less data for reader so with the help of my next posts I will try to provide some more and effective stuff for readers to enhance their knowledge about Subway and KFC.





McDonalds Vs Pizza pizza


SEO is an important consideration in today market. It make easy for the marketer to know about various thing and different locations. Both Mc Donald’s and pizza pizza play important role in the people’s life. The objective is to determine which of the two sites when compared has a stronger SEO. 


   SEO Consideration –  Mc Donald’s
      
                   URL:  http://www.mcdonalds.ca/ca/en.html
  1.      Page Title : English | Mc Donalds.ca 

                    Meta description: English | Mc Donalds.ca 
                      Meta keywords and monthly search volume : Not found
               Structural element :    H1- Great food grows in Canada step- it activity band
                               H2- Not found 
  1.    Strong tag:  Delicious food
      Page load time: 10.957 Second
      Observation Regarding visual content engaging? ( lot/few/some):  Lot
      Mobile friendly ( yes/no): Yes
      Content( yes/no):  yes
       Social media : Facebook and Instagram
       SERP Ranking: it is roughly 159,000,000 which includes picture, video and maps.
SEO consideration – Pizza pizza
  1.            URL:  https://order.pizzapizza.ca/PhoenixWEB/order/?gclid=CLmQpsmvv88CFQ4BaQodexoJpQ#home
     Page Title :  Pizza pizza
     Meta description:  Not Found
     Meta keywords and monthly search volume :  Not Found
     Structural element :    H1-  Sign In • Location: TORONTO • Repeat Order • Saved Favourites • Pizza Oven
                                            H2- Not found
      Strong tag:  Not Found
      Page load time: 5.626 seconds
      Observation Regarding visual content engaging? ( lot/few/some):  Some
      Mobile friendly ( yes/no):  Yes
      Content( yes/no): Yes 
    Social media : Twitter and Facebook

              SERP Ranking: It is around 19,000,000 which includes news, images, and maps.

v       

       
           Google Trends Insights for Mc donalds and Pizza Pizza 

     

     The graph reveal that red line is for pizza pizza and blue one is for Mc Donald’s. The interest over time for pizza pizza is increasing day by day and Mc Donald’s decreasing both are fluctuating  day by day but demand for the pizza pizza  is high due to higher franchise over the world. 


Summary
In  the nutshell, it can be concluded that companies can attract more consumers by giving information about them on the various search engine and being on all the social networking sites. They should give the information about H2 and Meta Description  which is missing in the above table for make their franchise more popular which can only be done by people.

By - Gagandeep kumar

Thursday, 6 October 2016

Villa Madina vs Paramount

Villa Madina VS Paramount

For the past week my group and I did a SEO on so many different restaurants in Toronto.
My SEO was on Villa Madina and Paramount. Both of these company had good websites at first, but when we looked deep into them they were not professional done. They don't have good stats. Not easy to find. No key Words and H1 and H2 almost not there only the word Halal was under H1 for Villa Madina. Therefore, It was hard to find. The websites were at the bottom of search engine.

Over Google Trend you can see Paramount started to pick up, but not as fast as it should been, or having higher numbers especially for a big branch over the world.

In my opinion, Those two companies should start thinking of attacking people more by being on top of the search engine. They can do that by adding key words. H1, H2 words. Finally link their websites to facebook and twitter and get real feedback.

By Mostafa Babouli

Monday, 3 October 2016

Amazing Restaurants 2016

Introducing our Blog:

We are introducing fast food restaurants from KFC, Villa Madina, Pizza Pizza, Mcdonalds, Subway, Acacia, Meltwich, and Paramount.

This blog is created by
Mostafa Babouli - Marketing student at Sheridan College
Mohammad Hamdan - Marketing student at Sheridan College
Kirandeep Kaur Mundi- Marketing student at Sheridan College
Gagandeep Kumar - Marketing student at Sheridan College

Our group is committed to show you the difference in quality, prices, services and nutrition. Also, how to order and what locations you should go to in Ontario.
Restaurants we are intorducing are
KFC, Villa Madina, Pizza Pizza, McDonald, Subway, Acacia, Meltwich, and Paramount.

If you have any comments or suggestions please share with us and we will be more than happy to update our blog to costumers needs.